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Flash sales guide

Running a tattoo flash drop that doesn't fall apart

You drew 6 designs and your waitlist wants them. Run the drop so each design goes to one client, in the order they claimed it, with a deposit paid. No spreadsheet.

Maya RiveraExample: Maya Rivera's Friday flash sale. 6 designs, numbered 1 to 6.
Maya RiveraMaya Rivera
Friday sheet
Claims open in 00:10:00
Claims open at 12:00. One claim per number.
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
6 designs · $100 deposit to claim
BeforeThe week before

Why flash drops are different from normal bookings

A normal booking is one client and one conversation. They send a reference, you talk placement and size, you quote, you book. Nobody else is waiting on that thread.

A flash drop is the opposite. The designs are already drawn. The prices are already set. And everyone on your list shows up in the same minute, asking for the same three pieces.

A spreadsheet can't keep up with that. Two people claim the owl. Someone pays a deposit for a design that went an hour ago. The waitlist lives in your notes app, and the DMs bury it. Every one of those ends in a refund, an apology or a client who doesn't come back.

Set four things before the drop:

  • A number on every design
  • One countdown everyone can see
  • One rule for who gets it
  • A deposit on every claim
An artist pinning a flash sheet to a brick wall
Custom pieceFlash sale
Drawn after the consultDrawn and numbered first
Quoted per piecePriced on the sheet
You pick who you bookFirst claim gets it
Clients message one at a timeEveryone claims in the same minute
T−10:00Ten minutes out

Numbered designs and countdown timers

CREW.INK puts a numbered dot on every design on your sheet, 1 to 6. You don't write numbers on the art. Clients tap #4, not "the owl one." Nobody has to guess which design someone meant.

Then set a countdown. Post the sheet with the exact time claims open, so your list can watch the clock. Nobody gets in early: no claims in your DMs, no favours for regulars.

Pick a time your list is awake and you're near your phone. In CREW.INK you drop the sheet, open claims and take deposits, and every claim lands in one list.

Your client's screen at 12:00
Maya Rivera's Friday sheetNumbered sheet · deposit to claim
$100
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
FreeYours
12:00:00Claims open

First-come booking and the waitlist

At 12:00 the countdown hits zero and claims open. The rule is first-come: the first claim on a number gets it. Not the loudest message, not your oldest regular. The timestamp decides.

While that client pays, #4 shows as held to everyone else. If they don't finish, it goes back on the sheet.

Everyone who misses a design goes on the waitlist, in order. CREW.INK promotes from it automatically: if a booking drops, the next person in line moves up.

People who missed out will text your booking line. Your Assistant turns each message into a request and drafts a reply. You read it, edit it if you want, and send it. Nothing goes out until you send it.

Claims on #4Friday
12:00:04Amara K. claims #4$100 due
12:00:09Theo M. claims #41st on waitlist
12:00:15Jess T. claims #42nd on waitlist
12:00:41Amara pays$100 paid
Theo's screen at 12:00:09
Someone’s paying for this one

#4 is held while another client pays. If they don’t finish, it comes back on the sheet. Pick another design meanwhile.

Your Assistant · draft
Theo M.CREW.INK

did the owl go already??

It did, #4 went in the first few seconds. You're first on the waitlist, so if that booking drops, it's yours. #3 and #5 are still open.

You check it. You send it.
12:00:41Deposit paid

Taking a deposit on the claim

A claim without a deposit is a maybe. Take the deposit when the client claims, so every claimed number is a paid number. Want to check each claim first? Approval-first booking lets you say yes before any deposit is taken.

If a client doesn't finish paying, their hold runs out, nothing is charged, and the number goes back on the sheet.

Every card payment for the tattoo carries one booking fee, and it covers card processing. There is no separate processing fee, and nothing comes off your price. The client pays it by default. You can split it 50/50 or pay it yourself.

The fee has a $2.50 minimum, so a $20 deposit on Free carries $2.50, not $1.98.

  • Card payments go straight to your bank, deposited daily, next business day.
  • The client's payment going through and the money landing in your bank are two separate events.
  • Tips never carry a fee and go 100% to you.

Before the session, reminders go out by SMS and email 2 days, 2 hours and 30 minutes ahead.

2 days2 hours30 min
Amara's screen at 12:00:04
Holding #4 for you…

Nothing is charged yet.

Deposit · #4, the owlMaya Rivera · Friday flash sale$100.00
Booking fee$9.90
Due today$109.90

The rest is paid at the shop.

If the hold runs out
Fee on the same $100 deposit
Free · $0 a month, for good · 9.9%$9.90
Plus · $39 a month · 4.5%$4.50
Pro · $99 a month · 3.5%$3.50
You get, on every plan$100

Every plan has every feature and card processing included.

CloseClaims closed

What happens to the designs that lose

Close claims and look at the sheet. On Maya's, 4 of 6 went. #3 and #5 didn't: the peony and the jewel frame. That's normal, and it shows you what your clients want next time.

You have three options.

  • Keep them up as open flash for walk-ins at the sheet price.
  • Put them on your next sheet next to new designs.
  • Take them to your next convention, where convention mode runs the booth from your phone: a line with numbers, flash claims, card payments and signed waivers.

Claimed numbers show as taken on the sheet, so nobody asks for a design that's gone.

The waitlist stays open after claims close. If a booking drops before the session, the next person moves up and the design stays sold.

Maya RiveraMaya Rivera
Claims closed
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
FreeTaken
Claimed, deposit paid4
Still free2
Claimed twice0
Ray S.'s screen, after claims close
#4 is gone for this sale

It was claimed. Nothing was charged. Pick another design from the sheet.

Flash sales on CREW.INK

Drop a sheet, open claims, take deposits.

Free is $0 a month, for good, with every feature. Built by a tattoo artist, for tattoo artists.

Flash sales guide

Running a tattoo flash drop that doesn't fall apart

You drew 6 designs and your waitlist wants them. Run the drop so each design goes to one client, in the order they claimed it, with a deposit paid. No spreadsheet.

Maya RiveraExample: Maya Rivera's Friday flash sale. 6 designs, numbered 1 to 6.
Maya RiveraMaya Rivera
Friday sheet
Claims open in 00:10:00 Claims open at 12:00. One claim per number.
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
6 designs · $100 deposit to claim
BeforeThe week before

Why flash drops are different from normal bookings

A normal booking is one client and one conversation. They send a reference, you talk placement and size, you quote, you book. Nobody else is waiting on that thread.

A flash drop is the opposite. The designs are already drawn. The prices are already set. And everyone on your list shows up in the same minute, asking for the same three pieces.

An artist pinning a flash sheet to a brick wall

A spreadsheet can't keep up with that. Two people claim the owl. Someone pays a deposit for a design that went an hour ago. The waitlist lives in your notes app, and the DMs bury it. Every one of those ends in a refund, an apology or a client who doesn't come back.

Set four things before the drop:

  • A number on every design
  • One countdown everyone can see
  • One rule for who gets it
  • A deposit on every claim
Custom pieceFlash sale
Drawn after the consultDrawn and numbered first
Quoted per piecePriced on the sheet
You pick who you bookFirst claim gets it
Clients message one at a timeEveryone claims in the same minute
T−10:00Ten minutes out

Numbered designs and countdown timers

CREW.INK puts a numbered dot on every design on your sheet, 1 to 6. You don't write numbers on the art. Clients tap #4, not "the owl one." Nobody has to guess which design someone meant.

Your client's screen at 12:00
Maya Rivera's Friday sheetNumbered sheet · deposit to claim
$100
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
FreeYours

Then set a countdown. Post the sheet with the exact time claims open, so your list can watch the clock. Nobody gets in early: no claims in your DMs, no favours for regulars.

Pick a time your list is awake and you're near your phone. In CREW.INK you drop the sheet, open claims and take deposits, and every claim lands in one list.

12:00:00Claims open

First-come booking and the waitlist

At 12:00 the countdown hits zero and claims open. The rule is first-come: the first claim on a number gets it. Not the loudest message, not your oldest regular. The timestamp decides.

Claims on #4Friday
12:00:04Amara K. claims$100 due
12:00:09Theo M. claims1st on waitlist
12:00:15Jess T. claims2nd on waitlist
12:00:41Amara pays$100 paid

While that client pays, #4 shows as held to everyone else. If they don't finish, it goes back on the sheet.

Theo's screen at 12:00:09
Someone’s paying for this one

#4 is held while another client pays. If they don’t finish, it comes back on the sheet. Pick another design meanwhile.

Everyone who misses a design goes on the waitlist, in order. CREW.INK promotes from it automatically: if a booking drops, the next person in line moves up.

People who missed out will text your booking line. Your Assistant turns each message into a request and drafts a reply. You read it, edit it if you want, and send it. Nothing goes out until you send it.

Your Assistant · draft
Theo M.CREW.INK

did the owl go already??

It did, #4 went in the first few seconds. You're first on the waitlist, so if that booking drops, it's yours. #3 and #5 are still open.

You check it. You send it.
12:00:41Deposit paid

Taking a deposit on the claim

A claim without a deposit is a maybe. Take the deposit when the client claims, so every claimed number is a paid number. Want to check each claim first? Approval-first booking lets you say yes before any deposit is taken.

Amara's screen at 12:00:04
Holding #4 for you…

Nothing is charged yet.

Deposit · #4, the owlMaya Rivera · Friday flash sale$100.00
Booking fee$9.90
Due today$109.90

The rest is paid at the shop.

If a client doesn't finish paying, their hold runs out, nothing is charged, and the number goes back on the sheet.

Every card payment for the tattoo carries one booking fee, and it covers card processing. There is no separate processing fee, and nothing comes off your price. The client pays it by default. You can split it 50/50 or pay it yourself.

Fee on the same $100 deposit
Free · $0 a month, for good · 9.9%$9.90
Plus · $39 a month · 4.5%$4.50
Pro · $99 a month · 3.5%$3.50
You get, on every plan$100

Every plan has every feature and card processing included.

The fee has a $2.50 minimum, so a $20 deposit on Free carries $2.50, not $1.98.

  • Card payments go straight to your bank, deposited daily, next business day.
  • The client's payment going through and the money landing in your bank are two separate events.
  • Tips never carry a fee and go 100% to you.

Before the session, reminders go out by SMS and email 2 days, 2 hours and 30 minutes ahead.

2 days2 hours30 min
Start Free
CloseClaims closed

What happens to the designs that lose

Maya RiveraMaya Rivera
Claims closed
Maya Rivera's flash sheet: a fox with flowers, a woman in a feathered headdress, a peony, an owl, a jewel frame and a koi.
FreeTaken
Claimed, deposit paid4
Still free2
Claimed twice0

Close claims and look at the sheet. On Maya's, 4 of 6 went. #3 and #5 didn't: the peony and the jewel frame. That's normal, and it shows you what your clients want next time.

You have three options.

  • Keep them up as open flash for walk-ins at the sheet price.
  • Put them on your next sheet next to new designs.
  • Take them to your next convention, where convention mode runs the booth from your phone: a line with numbers, flash claims, card payments and signed waivers.

Claimed numbers show as taken on the sheet, so nobody asks for a design that's gone.

Ray S.'s screen, after claims close
#4 is gone for this sale

It was claimed. Nothing was charged. Pick another design from the sheet.

The waitlist stays open after claims close. If a booking drops before the session, the next person moves up and the design stays sold.

Flash sales on CREW.INK

Drop a sheet, open claims, take deposits.

Free is $0 a month, for good, with every feature. Built by a tattoo artist, for tattoo artists.